Skin

These K-Beauty Finds Deserve a Spot in Your Routine

From toners to sunscreens, lip balms to foundations—25 Wonderflaw-approved K-beauty products worth knowing.

March 5, 2025

Essences, toner pads, sheet masks, and beyond—K-beauty has taken over the skincare world, and for good reason. Think effective formulas, skin-loving ingredients, and price points that don’t make your wallet weep. But more than anything, K-beauty is about innovation. With powerhouse ingredients like ginseng, centella asiatica, propolis, and rice extract, these products deliver results while keeping the experience fun.

Whether you’re after the coveted glass-skin glow, looking to shake up your routine, or already a loyal fan, these 25 K-beauty essentials deserve a spot on your shelf.

Round Lab Birch Juice Moisturizing Sun Cream SPF 50+ PA++++, $28

Key ingredients: Niacinamide, tocopherol, hyaluronic acid, allantoin.
Benefits: Protects against UVA and UVB rays.

This lightweight sunscreen offers broad-spectrum protection while working to even out skin tone. No white cast, no greasy feel—just a smooth, natural finish.

 

Torriden DIVE-IN Low Molecular Hyaluronic Acid Serum, $24


Key ingredients: Hyaluronic acid, panthenol, madecassoside.
Benefits: Hydration.


A tall drink of water for thirsty skin. This ultra-lightweight serum absorbs instantly, delivering deep hydration while madecassoside soothes sensitive skin.

 

Beauty of Joseon Rice + Probiotics SPF50+ PA++++, $18


Key ingredients: Ginseng, rice extract, green tea, niacinamide.
Benefits: Brightens and protects.


A sunscreen with skincare benefits? Sign us up. This viral favorite leaves skin glowing—without the grease.

 

I’m From Rice Toner, $28


Key ingredients: Rice extract, niacinamide.
Benefits: Brightening, oil control.


Rice extract is a K-beauty staple, and this toner proves why. It helps even out skin tone, control excess oil, and deliver long-lasting hydration.

 

Cosrx Low pH Good Morning Gel Cleanser, $14


Key ingredients: Tea tree oil, allantoin.
Benefits: Cleanses, refines pores.


A gentle yet effective gel cleanser that removes dirt and excess oil without stripping skin. Great for all skin types and a solid first step in any routine.

 

By Wishtrend Mandelic Acid 5% Prep Water, $22


Key ingredients: Mandelic acid, centella asiatica, panthenol, beta-glucan.
Benefits: Exfoliation, brightening.


A mild yet mighty exfoliant that sweeps away dead skin cells without irritation. Bonus: it helps calm redness, leaving skin smoother over time

 

Anua Niacinamide 10% + TXA 4% Serum, $22


Key ingredients: Niacinamide, tranexamic acid, alpha arbutin, ceramide, vitamin C.
Benefits: Brightens, strengthens the skin barrier.


A powerhouse serum that targets dark spots, evens out skin tone, and helps keep skin balanced and hydrated.

 

Laneige Lip Sleeping Mask, $32.50


Key ingredients: Glycerin, hyaluronic acid, beta-glucan.
Benefits: Hydrates, softens lips.


The viral overnight lip mask that lives up to the hype. Hydrates instantly, and by morning, lips feel baby-soft.

 

Heimish All Clean Balm, $18


Key ingredients: Shea butter, tea tree oil.
Benefits: Melts away makeup and sunscreen.


A must-have for double cleansing, this balm transforms into a silky oil that rinses off clean—no residue, just fresh skin.

 

ISOI Blemish Care Up Serum, $49


Key ingredients: Arbutin, centella asiatica, allantoin, rose oil.
Benefits: Brightening, evening skin tone.


An award-winning serum that fades hyperpigmentation while keeping skin hydrated with non-comedogenic plant oils.

 

Tamburins Egg Lip Balm Unscented, $38.69


Key ingredients: Tocopherol, sunflower seed oil, camellia seed oil.
Benefits: Nourishes and hydrates lips.


A chic, no-fuss lip balm that keeps lips smooth and comfortable with a blend of rich botanical oils.

 

Banana Conceal Eye Cream, $26


Key ingredients: Niacinamide, avocado oil, tocopherol, peptides.
Benefits: Hydrates, brightens, lightly conceals.


An eye cream that works overtime—hydrating, brightening, and offering light coverage in one.

 

Klairs Freshly Juiced Vitamin E Mask, $27


Key ingredients: Niacinamide, ceramide, vitamin E, centella asiatica.
Benefits: Strengthens the skin barrier.


A gel-cream hybrid that deeply hydrates, soothes redness, and supports skin barrier health over time.

 

Medicube Collagen Night Wrapping Mask, $26


Key ingredients: Niacinamide, tocopherol, ceramide.
Benefits: Hydrates, firms.

An overnight mask that helps boost elasticity and replenish moisture. Wake up to refreshed, bouncier skin.

 

Amuse Jel-Fit Tint, $17


Key ingredients: Squalane, glycerin, hyaluronic acid.
Benefits: Hydrating, glossy color.


A weightless lip tint that delivers a wash of color while keeping lips hydrated all day.

 

mixsoon Soybean Essence, $35


Key ingredients: Fermented soybean.
Benefits: Brightens, refines.


A lightweight, fermented-ingredient-powered essence that smooths skin without irritation.

 

MEDIHEAL Madecassoside Essential Blemish Repair Mask, $20


Key ingredients: Madecassoside, hyaluronic acid.
Benefits: Calms redness, hydrates.


A soothing sheet mask that helps reduce redness while delivering deep hydration.

 

AESTURA Atobarrier365 Cream, $44

Key ingredients: Glycerin, squalane, allantoin, tocopherol.
Benefits: Strengthens the skin barrier.

This ultra-rich moisturizer locks in hydration and supports the skin barrier—perfect for dry or compromised skin.

 

TIRTIR Mask Fit Red Cushion, $25

Key ingredients: Niacinamide, glycerin.
Benefits: Evens skin tone, long-wearing.


A TikTok-famous cushion foundation with seamless coverage and a soft-matte finish.

 

d’Alba White Truffle First Spray Serum, $35

Key ingredients: Oat extract, ginseng, niacinamide, hyaluronic acid.
Benefits: Hydrates, boosts radiance.

A refreshing mist packed with antioxidants for an instant glow.

 

Biodance Hydro Cera-nol Real Deep Mask, $10


Key ingredients: Hyaluronic acid, ceramide, panthenol, allantoin.
Benefits: Hydrates, strengthens skin barrier.


A hydrogel mask that delivers deep hydration and barrier support.

 

VT Cica Reedle Shot, $29

Key ingredients: Madecassoside, niacinamide, amino acids.
Benefits: Revitalizing.

 

This TikTok sensation may look like an ordinary cream, but it works like microneedling—boosting absorption and maximizing your skincare’s effectiveness. Packed with soothing ingredients, it also helps strengthen the skin barrier. Available in multiple versions to suit different skin needs.

 

Medicube AGE-R Booster-H

 


Benefits: Enhances skincare absorption.


Think of this as a power-up for your skincare routine. It helps your favorite products work better and leaves skin looking brighter.

 

Etude Cloud Filter Cushion Foundation, $45.90

Key ingredients: Niacinamide, tocopherol, titanium dioxide.
Benefits: Evens skin tone, protects.


This airy cushion foundation evens out skin tone, adds a subtle glow, and offers UV protection—without feeling heavy.

 

Sulwhasoo First Care Activating Serum, $120

 


Key ingredients: Vitamin C, ginseng extract, madecassoside.
Benefits: Brightens, smooths fine lines.


A K-beauty staple that strengthens the skin barrier while helping to fade dark spots.